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80% of people in the world
do not like their work.

Everyone has a certain talent...

...which can become a tool to a satisfying and rewarding professional life.

The project is aimed at all children
and young people who soon will face
a future career choice.

How you can help

It’s a big world out there and we want the children to get an understanding of what possibilities there are for them. So if you’re passionate about what you do for a living why not come and share that love for your work with the children?

Tell them about your typical working day, the good the bad, the memorable and maybe even the ones you’d rather forget. But help to bring something to life for them that they may not have considered or even known about.

Perhaps we could arrange to come and visit you? Just an hour or two in a place of work would give the children insights and help them decide their own paths. For example, if a child is interested in becoming a doctor imagine how useful it would be for them to visit a surgery or hospital.

We’re also really keen on apprenticeships and practical ‘hands on’ ways of testing different career paths. So if a child has an interest in becoming a builder learning how to join two pieces of wood together or laying a brick would be really important for them to try.

And if you or anyone you know offers apprenticeships do please get in touch. Learning a craft or a skill can be so important for the future, anything from answering the phone to painting a wall, or even learning how to fish...

Together we can build a better future

The Fishing Rod Foundation for Children really does rely on your generosity of spirit to help the children become what they can be. There are so many ways you can help to improve their lives and futures, here are just a few:

And of course if you have any other ideas do contact us to let us know.

We look forward to hearing from you, please visit